Tour & Cruise

LONGITUDE IS A POWERFUL TOUR OPERATOR AND CRUISE OPERATOR SOLUTION THAT OFFERS ADVANCED, COMPREHENSIVE PRODUCT BUILD, PRICING AND BUSINESS PROCESS AUTOMATION.

Eliminate Your Legacy System’s Problems:

Our system tackles the limitations and problems that hold your business back:

  • Mixing third party and internal cruise and land based tour segments is solved
  • Adding FIT with escorted and fixed departure products is solved
  • Providing on the fly personal itinerary customization is solved
  • Product segmentation and concurrent package variations is solved
  • Complex, channel based rate and discount management is solved
  • Obtaining accurate and reconciled marketing, sales and yield information is solved
  • Management of travel agencies, wholesalers, groups, consortia, and consumers is solved
  • Applying custom deposit, payment and trip protection policies is solved
  • Customer relationship management and care is solved
  • Quality assurance and reliable post booking communications are solved
  • The chaos of unscheduled and mid trip deviations is solved
  • Tracking and auditing vendor costs is solved

Longitude is the most advanced and feature rich system available, and is uniquely capable of meeting the growing complexities of your business.

 

See a Summary of Features

Real Business Benefits (ROI): Longitude is designed to help businesses reduce costs, increase efficiency, and maximize sales and revenue. Your business will reap the following benefits:

  • Reducing product build and supplier management time
  • Automated and collapsed business functions to reduce manual overhead
  • Increasing sales opportunities through customization, up-sells and add-ons, and expanded product offerings
  • Increasing customer loyalty through enhanced customer centric interaction
  • Integrating marketing, and active campaign management
  • Decreased data handling and transfer time through a cohesive data environment and integrated reporting capabilities

Longitude - Cruise Reservations & Operations Platform

    The Story of The Road More Traveled

    The Road More Traveled (or Taking the Wrong Road)

    In the summer of 2004, we were invited into an extensive RFP process with a large international operator. After extensive due diligence, we were selected as one of 3 finalists. The operator informed the contenders that each would have to endure a 3 day intensive demonstration process with very specific tasks that had to be completed.

    We successfully went through the process and received rave reviews from the operator’s staff and subject matter experts. We left confident that, the operator would select us, because, by their own account, our system functionally out performed the 2 competitors that went before us.

    Alas, good fortune would turn a blind eye. To our dismay, the President called us and said “we are so sorry, but we just can’t go with you and we’re picking another vendor.” He told us “your system was technically superior to all the others, but we are just afraid it is too new. The other vendor has many systems up in Europe and they have a bigger track record.” Also, he stated that “the other system has a template based consumer web solution” (see why they are Bad). We told him to beware, because it sounded like more eye candy than a sound business system. He apologized and said, “We just can’t take the risk.” So the more traveled road was taken.

    Time passed, over half a year later, the well traveled road reached a dead-end and the project was terminated. The seemingly safe bet, they “Discovered“, was just not capable of meeting their business needs and did not deliver as promised…Meanwhile, we delivered and implemented a complete enterprise solution to Uniworld Cruises that is up and running at full capacity, and installed Viking River Cruises.

    Moral: Whoever you choose, the safe bet is the provider that can demonstrate that they the have the talent, technology, and desire to get a job done.

    We get jobs done right, and our technology is the most technically sound. Is there anything else that matters when your business is on the line? Will this large operator take the right road? Yes, but first they have recover from the time and costs they lost.

     

    Want to confirm the story? We can’t help you on this one. We honor and respect the confidentiality of prospective customers also.

    The Story of How Hard Could It Be. Half of Two is What?

    The Road More Traveled (or Taking the Wrong Road)

    In the summer of 2004, we were invited into an extensive RFP process with a large international operator. After extensive due diligence, we were selected as one of 3 finalists. The operator informed the contenders that each would have to endure a 3 day intensive demonstration process with very specific tasks that had to be completed.

    We successfully went through the process and received rave reviews from the operator’s staff and subject matter experts. We left confident that, the operator would select us, because, by their own account, our system functionally out performed the 2 competitors that went before us.

    Alas, good fortune would turn a blind eye. To our dismay, the President called us and said “we are so sorry, but we just can’t go with you and we’re picking another vendor.” He told us “your system was technically superior to all the others, but we are just afraid it is too new. The other vendor has many systems up in Europe and they have a bigger track record.” Also, he stated that “the other system has a template based consumer web solution” (see why they are Bad). We told him to beware, because it sounded like more eye candy than a sound business system. He apologized and said, “We just can’t take the risk.” So the more traveled road was taken.

    Time passed, over half a year later, the well traveled road reached a dead-end and the project was terminated. The seemingly safe bet, they “Discovered“, was just not capable of meeting their business needs and did not deliver as promised…Meanwhile, we delivered and implemented a complete enterprise solution to Uniworld Cruises that is up and running at full capacity, and installed Viking River Cruises.

    Moral: Whoever you choose, the safe bet is the provider that can demonstrate that they the have the talent, technology, and desire to get a job done.

    We get jobs done right, and our technology is the most technically sound. Is there anything else that matters when your business is on the line? Will this large operator take the right road? Yes, but first they have recover from the time and costs they lost.

     

    Want to confirm the story? We can’t help you on this one. We honor and respect the confidentiality of prospective customers also.